Noted: Swatch, the funky (overpriced?) watch chain just hit me with this ad for their newest design. It’s called “New Gent Majestic Bird,” issued in a limited edition of 1,888 pieces (lucky 8s?).
The artists behind it are Ji Weiyu and Song Tao, a duo of photographers who call themselves Birdhead. According to Asiarctic, a website about contemporary art in Asia, they’re 33 years old, Shanghai-born and based, and concern themselves with the city, the urban environment.
“The design arises from Birdhead’s ongoing preoccupation with the medium of photography and the various ways in which photographic processes can explore and document the passing of time,” according to Swatch’s promotion.
- MoMA Unveils 2012 ‘New Photography’ Participants (abcnews.go.com)
- China Chic in U.S. Magazine Ads (coplansinchina.com)
- MoMA’s New Photography 2012 (lightbox.time.com)
- artnet Auctions Presents China Now: Contemporary Art (prweb.com)